Yahoo! Rolls Out Redesign for Search Results Pages

Written By Navjot Singh

At Yahoo!, we’re always looking for ways to make the Yahoo! Search experience even more organized and streamlined while serving the most relevant content. We have been working to unify the search experiences across web, multimedia, and vertical search results pages with a design that is clean and intuitive. Today, we are pleased to bring the latest design changes to life across various search results pages!

The following changes are available now on the Web, Images, Video, News, Blogs, Finance and Sports search results pages:

• Clean and Simple – A cleaner and simplistic look and feel that helps you find what is most important to you and to enable you to take action faster.
• Automatic Tabs – Easily accessible tabs will automatically appear right below the Search box to give you the specialized content you may be looking for on our other vertical search results pages. The tabs that may appear, based on the search results content, are Web, Images, Video, News, Blogs, Finance and Sports.
• Left Filters – Filters on the left side of the results will appear, for sorting results by time and related searches.

The query-aware tabs make it easier for you to dive into a specific vertical search experience, such as the Sports search results page example below. The related athletes filter on the left, combined with sports videos results on the right, also enhance this results page.

The improved News search results page will also include filters on the left for news sources, as well as news videos to the right of the search results.

Since last month’s Image Search update, we have made the above changes to the Image search results page, plus we have added:

• A larger pool of Facebook images to also include public profiles and fan pages
• A richer “Latest” pictures experience from across even more Yahoo! content
• Better recommendations at the end of galleries

Below is an example of the Image search results page for the “President Obama” query, which brings you the latest, most relevant pictures to the top, and indicates how long ago each image was published.

Twitter Web Analytics

Written By Navjot Singh | Mail to Navjot

Twitter is a powerful platform for websites to share their content, and drive traffic and engagement. However, people have struggled to accurately measure the amount of traffic Twitter is sending to their websites, in part because web analytics software hasn’t evolved as quickly as online sharing and social signals.

Today we’re announcing Twitter Web Analytics, a tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Twitter Web Analytics was driven by the acquisition of BackType, which we announced in July.

The product provides three key benefits:

• Understand how much your website content is being shared across the Twitter network
• See the amount of traffic Twitter sends to your site
• Measure the effectiveness of your Tweet Button integration



Twitter Web Analytics will be rolled out this week to a small pilot group of partners, and will be made available to all website owners within the next few weeks. We’re also committed to releasing a Twitter Web Analytics API for developers interested in incorporating Twitter data in their products.

OOP dreams

Object-oriented Programming (OOP) focuses on building programs from a set of 'smart' custom data types.This code helps save your time and makes it easier to reuse your code share it with others.I'll quick run through the syntax that is associated with OOP in PHP.You must understand the most basic concepts behind OOP.

>?php $mybox=new Box('Rajesh'); echo $mybox ->get_what_is_inside(); ?>

The variable $mybox stores a reference to a special 'smart'box built by new.

HTML_inside_PHP

You have to check for double quotation marks.Using the ECHO statement may involve the use of double quotation marks because HTML also uses double quotation marks,you can do one of two things to avoid problems:

Escape your HTML double quotation marks with a backslash,as in the following:

echo" ";

Use single quotation marks around your html.This can help improve the readability of your code if you have many quotes:

echo' ';

Remember that you have still to follow's rules:Follow the PHP guidelines and end your sentences with a semicolon,as well as close all quotes.


Don't try cram too much HTML into your PHP:

EXAMPLE:

echo''; echo''; echo''; echo''; echo''; echo' '; echo'First Name:'; echo' '; echo $_POST['fname']; echo' '; ?>

Php was really needed for was to provided the value represented by $_POST['fname'] and display it on the screen.The rest of the related code was just to output HTML.In this case ,You're better off just staying in HTML and pulling out the PHP line when you need it.

PHP_server-side-scripting_language

PHP is a server-site-scripting language that allows your web site to be fantastic Dynamic.PHP stands for PHP:Hypertext Preprocceser.It's OPEN SOURCE language.It's flexible and relative small learning curve(especially for programmer who have a backgroundin other programming languages like,JAVE AND PERL)make its one of the most popular scripting language programming used today.



PHP's popularity continues to increase as business individuals everywhere like,blogs and E_COMMERCE site.You can follow the rules on the site at WWW.PHP.NET.

Canonical Tags- Get the credit you deserve!

Written By Navjot Singh

Does copied content within your own site hamper your site’s ranking? How do you authorize others to use your content and still make sure that you get the search engine credits for the same? These are some of the questions which our SEO experts often face and we have tried to answer these questions here.

Google introduced the concept of the Canonical Tag way back in 2009. It intended to eliminate problems arising due to self-created duplicate content. Web site owners would be able to, by utilizing canonical url tags, give hints to search spiders on which pages to consider original and index higher.

How does it work for you?

The canonical tag is a link that is placed in the HTML header of a web page.

For eg:



This link is to be placed on the copied page. On encountering this link on a web page, search spiders would treat this page as a copy of the original namely http://www.myseopandit.com All the link metrics now flow to the original page. By using this tag, you can ensure that the right content is treated as original and gets the necessary credits for the same.

How is it different from 301 redirects?

Even 301 perform a similar function except that it redirects the visitor to the original page. Canonical tags, however, keeps the visitor on the same page while transferring the link metrics to the original page. In short, 301 redirects both visitor and search engine spider while canonical tag only redirects the spider.

Also from a technical perspective, 301 needs the expertise of a developer while canonical tags only need a basic understanding of HTML.

A word of caution:

DO NOT USE CANONICAL TAGS TO TRANSFER THE LINK CREDITS FROM YOUR INTERNAL PAGES TO YOUR HOMEPAGE. It is not at all a very SEO friendly decision. Your Home Page ideally should not be the only important page on your site
While placing the canonical link in your code, ensure correct formatting and double check the url of the original web page. A wrong url may do a lot of damage.

And now coming back to where we started, you can add canonical links to the copied pages on your site and advice search spiders not to crawl those pages but transfer all link credits and link juices to the original page. You can allow others to publish your content provided they are ready to add canonical links on their site page transferring all link credits to your page.

For more questions on canonical tags, you can post your query as a comment and we would be happy to explore the topic further together!

Quality-Inbound_links-or-Backlinks

Links are necessary for sensible search engine ranking and hence, link popularity may be a good way to assist your web site get sensible page rank. Link popularity shows the amount of external links to your web site. Popularity of 1 web site is very dependant on sizable amount of Inbound Link( back links) .


The process of developing an inbound-linking program is way a lot of Admin Panel. The most important think is you wish to concentrate throughout link building is that it ought to turn out quality traffic for your web site. The inbound links you're obtaining ought to be substantially relevant to the theme of your web site. an honest link building strategy can completely assist you to boost your ranking in search engines. So main think is link building is that great way to process that guests are drawn to click on your link? And consistent with that you simply ought to build your strategy that one can assist you in obtaining your objective.